Listening to conversations in the South Okanagan and Boundary revealed these results.
• “I couldn’t pick up NPR (National Public Radio) today so I had to listen to the CBC.”
• “When you listen to NPR, it is like a neighbour or a friend is presenting the news to you. When you listen to the CBC it is all attitude. They take themselves way too seriously.”
• “The CBC seems to have pre-desired outcomes for their stories and then they tailor them to fit that outcome.”
• “The CBC doesn’t tell you the news; they beat you over the head with it. Over and over. I don’t listen to it anymore.”